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1.
Digital advertising evolution / edited by Iain MacRury and Danae Manika. by
Material type: Text Text; Literary form: Not fiction
Copyright date: ©2025
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 659.14/4.

2.
Web advertising and marketing / Thomas J. Kuegler by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Prentice-Hall of India, c2000
Availability: Items available for loan: National Library of India (1)Call number: E 005.262 K 953.

3.
The effects of social media advertising in China : theory, practices and implications / Changchun Xuan. by
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2023
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 659.14/4.

4.
Advertising, promotion and new media / edited by Marla R. Stafford [and] Ronald J. Faber by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Prentice-Hall of India, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 659.144 Ad 96.

5.
Advertising promotion and news media / R. Manukonda by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : DPS Publishing House, 2013
Availability: Items available for loan: National Library of India (1)Call number: E 659.144 M 319.

6.
DIGITAL MARKETING OUTREACH [electronic resource] : the future of marketing practices. by
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: [S.l.] : ROUTLEDGE, 2022
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.8/720954.

7.
Troll Proof Branding in the age of Doppelgangers/ Gaurav Sood by
Publication details: Chandigarh : Sage Publication 2022
Availability: Items available for loan: National Library of India (1)Call number: E 658.827 So 62.

8.
aElectronic media / इलेक्ट्रॉनिक मीडिया / पुष्पेन्द्रकुमार आर्य Ārya, Puṣpendrakumā by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Hindi
Publication details: दिल्ली : प्रतिभा प्रतिष्ठान, 2006
Availability: Items available for loan: National Library of India (1)Call number: H 659.14 Ar 7743 e.

9.
Web advertising and online marketing : technologies and strategies for e-marketing/ edited by P. P. Singh and Sandhir Sharma by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Deep & Deep Pub., 2004
Availability: Items available for loan: National Library of India (1)Call number: E 658.872 W 38.

10.
aElectronic media / इलेक्ट्रॉनिक मीडिया / पुष्पेन्द्रकुमार आर्य Ārya, Puṣpendrakumāra by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Hindi
Publication details: दिल्ली : प्रतिभा प्रतिष्ठान, 2006
Availability: Items available for loan: National Library of India (1)Call number: H 659.14 Ar 7743 e.

11.
Active-ad : analysis of success criteria for interactive advertising formats : public final report Dr. Margot Blunden-Willms et.all.-- by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Luxembourgh : Office for Official Publications of the European Communities 2002
Availability: Items available for loan: National Library of India (1)Call number: EC 659.144.

12.
You tube marketing power : how to use video to find more prospects, launch your products and reach a massive audience/ by Jason Miles G. by
Material type: Text Text; Format: print ; Audience: General;
Language: English
Publication details: New Delhi : McGraw-Hill Education, 2014
Availability: Items available for loan: National Library of India (1)Call number: E 658.872 M 595 y.

13.
E-commerce/ S. Jeyashree by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Madurai : Shanlax , 2017
Availability: Items available for loan: National Library of India (1)Call number: E/O 384.142 J 558.

14.
Doing big business on the internet / Brian Hurley and Peter Birkwood by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Calcutta : Jaico Pub. House, 1998
Availability: Items available for loan: National Library of India (1)Call number: E/O 384.33 H 939.

15.
IT enabled marketing practices for global business organizations/ edited by Ajit Upadhyay...[et al.] by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Excel Books, c2012
Availability: Items available for loan: National Library of India (1)Call number: E 658.872 It 1.

16.
E-commerce / Jeffrey F. Rayport [and] Bernard J. Jaworski by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, c2001
Other title:
  • Ecommerce
Availability: Items available for loan: National Library of India (1)Call number: E/O 381.142 R 218.

17.
Doing big business on the internet / Brian Hurley and Peter Birkwood by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Calcutta : Jaico Pub. House, 1998
Availability: Items available for loan: National Library of India (1)Call number: E/O 384.33 H 939.

18.
Antitrust in Data Driven Markets & Legal Framework for Influencers, Native Advertising and Control over the Use of AI in Marketing [electronic resource] / edited by Bruce Kilpatrick, Pierre Kobel, Pranvera Këllezi. by Series:
Edition: 1st ed. 2023.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2023
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 340.9.

19.
The ultimate guide to search engine marketing : pay per click advertising secrets revealed / Brude C. Brown by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Vision Books , 2011
Availability: Items available for loan: National Library of India (1)Call number: E 658.872 B 812.

20.
Doing big business on the internet / [by] Brian Hurley, Peter Birkwood by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Calcutta : Jaico Pub. House, 1999
Availability: Items available for loan: National Library of India (1)Call number: E/O 384.33 H 939 (1).

                                                                           
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