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1.
Mass Customization and Customer Centricity [electronic resource] : In Honor of the Contributions of Cipriano Forza / edited by Thomas Aichner, Fabrizio Salvador. by
Edition: 1st ed. 2023.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2023
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.8.

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2.
Management of customer satisfaction / Saurabh Goyal and K.S. Thakur by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Delhi : Academic Excellence, 2009
Availability: Items available for loan: National Library of India (1)Call number: E 658.83430954 G 748.

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3.
Customer satisfaction in banking services / G. Ramesh Kannan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Chennai : Valar Pirai Pub., 2008
Availability: Items available for loan: National Library of India (1)Call number: E 332.1 K 133.

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4.
Service quality : concepts and models/ R. Kavitha by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Erode : Pallavi Pathippagam S. India, 2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 K 178.

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5.
Customer loyalty : concept, context and character / Alok Kumar Rai, Medha Srivastava by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : McGraw-Hill Education, c 2014
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 R 13 a.

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6.
Emotion marketing : the hallmark way of winning customers for life/ Scott Robinett and Claire Brand with Vicki Lenz; [foreword by Don Hall] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, 2004
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 R 552.

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7.
Consumer satisfaction and loyalty in Indian consumer banking / Jyoti Sharma by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi : Universal Law Pub, 2007
Availability: Items available for loan: National Library of India (1)Call number: E 381.30954 Sh 23.

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8.
Value based pricing in changing marketing scenario/ Siddhartha Mohan Jain by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Radha Pubs., 2011
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 J 199 v.

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9.
Service quality: new directions in theory and practice/ edited by Roland T. Rust and Richard L. Oliver by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London: SAGE, c1994
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Se 69.

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10.
Value-based marketing for bottom-line success : 5 steps to creating customer value/ J. Nicholas De Bonis, Eric W.Balinski, Phil Allen by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New York : McGraw-Hill, 2003
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 D 34.

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11.
The Apple experience : secrets to building insanely great customer loyalty/ Carmine Gallo by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, 2012
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 G 138.

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12.
Customer value creation behavior [electronic resource] / Youjae Yi. by
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: London : Routledge, 2014
Online resources:
Availability: Items available for loan: National Library of India (1).

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13.
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Handling customer complaints : in-house and third party strategies : a federal trade commission manual for businesses / by Lemuel Dowdy, Jill Goodrich-Mahoney [and] Kerry Stoebner by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Washington, D. C. : United States Government Printing Office, 1980
Availability: Items available for loan: National Library of India (1)Call number: U.S 658.812 D 753.

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14.
Service quality [electronic resource] : new directions in theory and practice / editors, Roland T. Rust, Richard L. Oliver. by
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Thousand Oaks, Calif. ; London : SAGE, c1994
Online resources:
Availability: Items available for loan: National Library of India (1).

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15.
Revolutionize your customer experience/ Colin Shaw by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Basingstoke, Hampshire, Eng. : Palgrave Macmillan, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Sh 26.

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16.
The practical guide to achieving customer satisfaction in events and hotels / Philip Berners and Adrian Martin. by Series: Practical guide events hotel management
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2022
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 647.94068.

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17.
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What's the secret? : to providing a world-class customer experience / John R. DiJulius by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Hoboken, N. J. : John Wiley, c2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 D 569.

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18.
The service providers/ Dana Yagil by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Basingstoke, Hampshire, Eng. : Palgrave Macmillan, c2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Y 1.

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19.
Value-based marketing for bottom-line success : 5 steps to creating customer value / J. Nicholas De Bonis, Eric Balinski [and] Phil Allen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c2003
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 D 34.

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20.
Customer service secrets/ Peter Economy by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, c2004
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Ec 74.

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