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1.
Tested advertising methods/ John Caples by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Harper, c1961
Availability: Items available for loan: National Library of India (1)Call number: E 659.132 C 173.

2.
Tested advertising methods/ John Caples by
Edition: 4th rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Bombay: D.B. Taraporevala, 1977
Availability: Items available for loan: National Library of India (1)Call number: E 659.132 C 173 (1).

3.
Bijñāpan niye / বিজ্ঞাপন নিয়ে / চন্দন বাঙ্গাল Bāṅgāl, Candan by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: Bengali
Publication details: কলকাতা : অক্ষরবৃত্ত প্রকাশনা , 2021
Availability: Items available for loan: National Library of India (1)Call number: B 659.132 B 5721.

4.
Roses have thorns ...: an anecdotal journey through the world of advertising/ George Paul by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Rupa and Company, c2002
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 P 281.

5.
Role and the impact of advertising in promoting sustainable consumption in India/ N. Suresh, Rajat Chaudhuri and Pradeep S. Mehta; edited by Bipul Chatterjee by Series: CUTS monograph ; no. 1
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Jaipur: Centre for International Trade, Economics and Environment, 1998
Availability: Items available for loan: National Library of India (1)Call number: E 659.1965882 R 643.

6.
Advertising theory and practice/ C.H. Sandage and Vernon Fryburger by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Illinois: Richard D. Irwin, 1963
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 Sa 56.

7.
The 27 most common mistakes in Advertising/ Alec Benn by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Amacom, c1978
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 B 438.

8.
For god's sake : an adman on the business of religion / Ambi Parameswaran; foreword by Amish Tripathi by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Penguin, c 2014
Availability: Items available for loan: National Library of India (1)Call number: E 206 P 212.

9.
Making it sell: for advertisers and printers/ J. Perry by Series: The art and practice of printing
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London: Sir ISAAC Pitman, [19-?]
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 P 429.

10.
Adversting as a carreer/ Subrata Banerjee by Series: Young India libraray
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: National Book Trust, 2002,c1996
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 B 223.

11.
Marketing:: the uses of advertising/ Douglas Lowndes by Series: The common wealth and international library; Essentials of marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Oxford: Pergamon Press, 1969
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 L 954.

                                                                           
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