Marketing practices in developing economy : cases from South Asia / edited by Ruby Roy Dholakia, Syed Ferhat Anwar, Khalid Hasan; foreword by Philip Kotler

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Material type: Text

TextLanguage: English Publication details: New Delhi : PHI Learning, 2009Description: xix, 308 p. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 332.10688 M 341 (Browse shelf(Opens below))		Available		DBA000112501ENG

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Bibliography : p.307-308

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