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1.
The psychology of advertising / Bob M. Fennis and Wolfgang Stroebe by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Hove : Psychology Press , 2011
Availability: Items available for loan: National Library of India (1)Call number: E/O 659.1 F 364.

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2.
Consumer culture [electronic resource] : history, theory and politics / Roberta Sassatelli. by
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Los Angeles, Calif. ; London : SAGE, 2007
Online resources:
Availability: Items available for loan: National Library of India (1).

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3.
Effective advertising [electronic resource] : understanding when, how, and why advertising works / Gerard J. Tellis. by Series: Marketing for a new century
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Thousand Oaks, Calif. ; London : SAGE, c2004
Online resources:
Availability: Items available for loan: National Library of India (1).

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4.
Consumer culture and postmodernism [electronic resource] / Mike Featherstone. by Series: Theory, culture & society
Edition: 2nd ed.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Los Angeles, Calif. ; London : SAGE, 2007
Online resources:
Availability: Items available for loan: National Library of India (1).

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5.
Interpreting consumer choice : the behavioral perspective model / Gordon R. Foxall by Series: Routledge interpretive marketing research ; 10
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New York : Routledge, c2010
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 F 83.

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6.
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The European consumer : his preoccupations, his aspirations, his information by
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Luxembourg : Office for Official Publications of the European Communities , 1976
Availability: Items available for loan: National Library of India (1)Call number: EC 658.834094.

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7.
Consumer behaviour [electronic resource] : a practical guide / Gordon R. Foxall. by Series: Routledge library editions. Consumer behaviour ; v. 3
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Abingdon, Oxon : Routledge, 2015
Other title:
  • Consumer behavior
Online resources:
Availability: Items available for loan: National Library of India (1).

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8.
Moral markets : how knowledge and affluence change consumers and products / Nico Stehr by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boulder, Colo. : Paradigm Pubs., c2008
Availability: Items available for loan: National Library of India (1)Call number: E 306.3 St 32.

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