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1.
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Consumer behavior : study manual / by well experienced lecturer
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hyderabad: rahul Pub, [201- ?]
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 C 766 MBA 2/3.

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2.
Consumer behaviour / S. Shameem by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Tamil Nadu : Agasthiar Noolagam, 2009
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 Sh 17.

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3.
Consumer behaviour / Anil Kumar, Dinesh Chawla by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Knowledge Book, 2010
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 K 99 con.

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4.
How people buy online : the psychology behind consumer behaviour/ Seema Gupta by
Edition: 1st
Publication details: New Delhi : Sage Publications, 2021
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 G 959.

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5.
Consumer behavior: buying, having and being / Michael R. Solomon and Tapan Kumar Panda by
Edition: 13 th ed.
Material type: Text Text; Format: print
Publication details: Noida: Pearson, 2020
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8342 So 47 (13).

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6.
Marketing management / J. K. Raju...[et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Mumbai : Himalaya Pub. House, 2013
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 M 341 r.

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7.
Engaging customers using big data : how marketing analytics are transformaing business / Arvind Sathi by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New York : Palgrave Macmillan, 2014
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.83 Sa 82.

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