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1.
Winning and influencing customers : customer relationship management : text and cases / U. C. Mathur by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : I.K. International Pub, 2011
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 M 426.

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2.
Value based pricing in changing marketing scenario/ Siddhartha Mohan Jain by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Radha Pubs., 2011
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 J 199 v.

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3.
Management of customer satisfaction / Saurabh Goyal and K.S. Thakur by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Delhi : Academic Excellence, 2009
Availability: Items available for loan: National Library of India (1)Call number: E 658.83430954 G 748.

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4.
Quality : from customer needs to customer satisfaction / Bo Bergman, Bengt Klefsjo ; translated Karin Ashing by
Edition: 2nd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Overseas press, c2006
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 B 454.

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