Industrial advertising: planning, creating, evaluating and merchandising it more effectively/ Fredrick R. Messner, Marion Harper

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Material type: Text

TextLanguage: English Series: Mc Graw - Hill series in marketing and advertisingPublication details: New York: McGraw-Hill, c1963Description: xxii, 314 p.; 23 cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 659.1 M 564 (Browse shelf(Opens below))		Available		PUR000353720ENG

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Includes index

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