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	1.	AMA handbook for managing business to business marketing communications/ J. Nicholas De Bonis and Roger S. Peterson by De Bonis, J. Nicholas Peterson, Roger S [jt aut] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Chicago, Illinois: NTC Business Books, c1997 Availability: Items available for loan: National Library of India (1)Call number: E 658.8 D 352. Place hold Request article Save to lists
	2.	Value-based marketing for bottom-line success : 5 steps to creating customer value/ J. Nicholas De Bonis, Eric W.Balinski, Phil Allen by De Bonis, J. Nicholas Balinski, Eric W [jt. aut] Allen,Phil, 1953- [jt. aut] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: New York : McGraw-Hill, 2003 Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 D 34. Place hold Request article Save to lists

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