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	1.	Branding: concepts and process/ Debashis Pati by Pati, Debashis Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi: Macmillan, 2002 Availability: Items available for loan: National Library of India (1)Call number: E 658.827 P 273. Place hold Request article Save to lists
	2.	Brand management: the Indian context/ Y.L.R. Moorthi by Moorthi, Y.L.R Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi: Vikas Pub. House, 2003 Availability: Items available for loan: National Library of India (1)Call number: E 658.5 M 789. Place hold Request article Save to lists
	3.	No cover image available Marketing and the brand manager/ Gordon Metcalf by Metcalf, Gordon Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London: Pergamon Press, c1967 Availability: Items available for loan: National Library of India (1)Call number: E 658.8 M 466. Place hold Request article Save to lists
	4.	Firebrands : building brand loyalty in the Internet age / Michael Moon and Doug Millison by Moon, Michael Millison, Doug [jt. aut] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Tata McGraw-Hill, 2000 Availability: Items available for loan: National Library of India (1)Call number: E 004.678 M 778. Place hold Request article Save to lists

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