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1.
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Marketing research: text and cases/ Harper Boyd and Ralph Westfall by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Illionois: Richard D. Irwin, c1972
Availability: Items available for loan: National Library of India (1)Call number: E 658.83 B 692 m.

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2.
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Marketing research: text and cases/ Harper W. Boyd, Ralph Westfall and Stanley F. Stasch by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Illinois: Richard D. Irwin, c1985
Availability: Items available for loan: National Library of India (1)Call number: E 658.83 B 692 m (1).

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3.
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Cases in marketing management/ Ralph Westfall and Harper W. Boyd, Jr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Illinois: Richard D. Irwin, 1961
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 W 526.

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Cases in advertising management/ Harper W. Boyd, Vernon Fryburger and Ralph Westfall by Series: McGraw - Hill series in marketing and advertising
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: McGraw-Hill, c1964
Availability: Items available for loan: National Library of India (1)Call number: E 659.1127 B 692.

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