Promotional decision making practice and theory: a study in marketing management/ Patrick J. Robinson and David J. Luck
Material type:
TextLanguage: English Series: McGraw-Hill marketing science Institute seriesPublication details: New York: McGraw-Hill, c1964Description: xxvi, 254 p.; 23 cmSubject(s): DDC classification: - 658.8
| Item type | Current library | Collection | Call number | Materials specified | Status | Date due | Barcode | Item holds | |
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National Library of India New English - Main Stack Division | New English | E 658.8 R 565 (Browse shelf(Opens below)) | Available | PUR000389159ENG |
Total holds: 0
Includes index
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