The Marketing mirage: how to make it a reality/ Colin McIver

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Material type: Text

TextLanguage: English Publication details: London: William Heinemann, 1987Description: x, 215 p.: ill.; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 658.8 M 226 (Browse shelf(Opens below))		Available		PUR000501729ENG

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Includes index

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