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1.
Design and marketing of new products/ Glen L. Urban and John R. Hauser by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Englewood Cliffs: Prentice-Hall, 1993
Availability: Items available for loan: National Library of India (1)Call number: E 658.575 Ur 1.

2.
Management science in marketing/ David B. Montgomery and Glen L. Urban by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Prentice-Hall of India, 1974
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 M 766.

                                                                           
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