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1.
Advertising and competition/ Jules Backman by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: New york University Press, 1967
Availability: Items available for loan: National Library of India (1)Call number: E 659.10973 B 128.

2.
Advertising in America/ edited by Poyntz Tyler by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: H.W. Wilson, c1959
Availability: Items available for loan: National Library of India (1)Call number: E 659.10973 T 971.

3.
The Advertising business: operation creativity media planning integrated communications/ edited by John Philip Jones by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Thousand oaks: SAGE, c1999
Availability: Items available for loan: National Library of India (1)Call number: E 659.1 Ad 96 j.

4.
Advertising and society/ edited by Yale Brozen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: New york University Press, c1974
Availability: Items available for loan: National Library of India (1)Call number: E 659.10973 B 829.

5.
Population and its distribution / compiled by J. Walter Thompson Company by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c1952
Availability: Items available for loan: National Library of India (1)Call number: E/O 317.3 C 738.

6.
Brands, consumers, symbols, & research : Sidney J. Levy on marketing / Sidney J. Levy ; compiled by Dennis W. Rook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Thousand Oaks, Calif. : SAGE, c1999
Other title:
  • Brands, consumers, symbolsand research
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8243 L 579.

7.
Mass advertising associal forecast: a method for future research/ Jib Fowles by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London: Greewood Press, c1976
Availability: Items available for loan: National Library of India (1)Call number: E 658.1930973 F 829.

8.
Commodity advertising: the economics and measurement of generic programs/ Olan D. Forker and Ronald W. Ward by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Lexington Books, c1993
Availability: Items available for loan: National Library of India (1)Call number: E 659.113 F 764.

9.
Advertising and the public interest : a staff report to the Federal Trade Commission / by John A. Howard and James Hulbert by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Chicago : Crain Communications, 1973
Availability: Items available for loan: National Library of India (1)Call number: E/O 659.10973 H 834.

                                                                           
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