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1.
The product manager's job / Gordon H. Evans by Series: AMA research study ; 69
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : American Management Association, c1976
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.5 Ev 15.

2.
Project management in new product development / Bruce T. Barkley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, c2008
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.575 B 246.

3.
The profitable product : its planning, launching and management / by Walter J. Talley, Jr by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1965
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 T 145.

4.
Product innovation : leading change through integrated product development / David L. Rainey by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : The University Press, 2005
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.575 R 135.

5.
Blue ocean strategy : how to create uncontested market space and make the competition irrelevant/ W. Chan Kim, Renne Mauborgne by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Boston, Mass. : Harvard Business School Press, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 658.802 K 56.

6.
New commodities and consumer behaviour/ D.S. Ironmonger by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Cambridge: University Press, c1972
Availability: Items available for loan: National Library of India (1)Call number: E 658.834 Ir 6.

7.
The complete idiot's guideTm to new product development/ Edwin E. Bobrow by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Prentice-Hall of India, 1999, c1997
Availability: Items available for loan: National Library of India (1)Call number: E 658.83 B 63.

8.
Developing product strategy: planning - production - promotion/ American Management Association by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: American Management Association, c1959
Availability: Items available for loan: National Library of India (1)Call number: E 658.57 Am 35 d.

9.
Life - styled marketing/ Mack Hanan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: American Management Association, c1972
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 H 19.

10.
Consumer choice in the Third wrld: a study of the welfare effects of advertising and new products in a developing country/ Jeffrey James by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London: Macmillan Press, c1983
Availability: Items available for loan: National Library of India (1)Call number: E 658.834 J 234.

11.
Establishing a new-product program: guides for effective planning and organization/ American Management Association by Series: American Management Association Management Reprot. no. 8
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: American Management Association, c1958
Availability: Items available for loan: National Library of India (1)Call number: E 658.57 Am 35 e.

12.
New Product strategy: innovation and diversification techniques/ Bruno Hake by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London: Isaac Pitman, 1971
Availability: Items available for loan: National Library of India (1)Call number: E 658.57 H 127.

13.
Blockbuster : the five keys to developing great new products/ by Gary S. Lynn, and Richard R. Reilly. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New York : Harper Collins, c2002
Availability: Items available for loan: National Library of India (1)Call number: E 658.575 L 993.

14.
Next generation product development : how to increase productivity, cut cost, and reduce cycle times/ Michael E. McGrath by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New York : McGraw-Hill, c2004
Availability: Items available for loan: National Library of India (1)Call number: E 658.575 M 459.

15.
Project management in new product development/ Bruce T. Barkley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, 2008
Availability: No items available.

16.
New product development by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Washington, D.C. : United States Government Printing Office, 1979
Availability: Items available for loan: National Library of India (1)Call number: U.S 658.575 Us 3.

17.
Life - styled marketing/ Mack Hanan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Bombay: Taraporevala Publsihing, 1977
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 H 19.

18.
Bringing innovation to market: how to break corporate and customer barriers/ Jagdish N. Sheth and S. Ram by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: John Wiley, 1987
Availability: Items available for loan: National Library of India (1)Call number: E 658.57 Sh 59.

19.
Lighting strategies for innovation: how the world's best firms create new products/ Willard I. Zangwill by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Lexington Books, 1993
Availability: Items available for loan: National Library of India (1)Call number: E 658.575 Z 16.

20.
Product innovation : leading change through integrated product development/ David L. Rainey by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Cambridge : The University Press, 2005
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.575 R 135.

                                                                           
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