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1.
Service quality : concepts and models/ R. Kavitha by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Erode : Pallavi Pathippagam S. India, 2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 K 178.

2.
Revolutionize your customer experience/ Colin Shaw by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Basingstoke, Hampshire, Eng. : Palgrave Macmillan, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Sh 26.

3.
The service providers/ Dana Yagil by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Basingstoke, Hampshire, Eng. : Palgrave Macmillan, c2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Y 1.

4.
Customer relationship management/ R.K. Sugandhi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: New Age International, c2003
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Su 32.

5.
Wide - angle vision: beat your competition by focusing and frings competitions, lost cutorers and rogue employees/ Wayne C. Burkan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: John Wiley, c1996
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 B 917.

6.
The art of pricing : how to find the hidden profits to grow your business / Rafi Mohammed by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Crown Business, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 338.52 M 725.

7.
Customer loyalty: how to earn it, how to keep it/ Jill Griffin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Lexington Books, 1995
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 G 875.

8.
The art of pricing : how to find the hidden profits to grow your business/ Rafi Mohammed by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New York : Crown Business, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 338.52 M 725.

9.
What's the secret? : to providing a world-class customer experience / John R. DiJulius by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Hoboken, N. J. : John Wiley, c2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 D 569.

10.
Designing and delivering superior customer value: concepts, cases and applications/ Art Weinstein and William C. Johnson by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boca Raton: St. Lucie Press, 1999
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 W 433.

11.
Managing quality: a practical guide to customer satisfaction/ D.B.N. Murthy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Response Books, c1999
Availability: Items available for loan: National Library of India (1)Call number: E 658.4013 M 969.

12.
Customer-oriented planning/ Robert W. Ferrell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: American Management Association, c1964
Availability: Items available for loan: National Library of India (1)Call number: E 658 F 413.

13.
The market driven organisation: understanding attracting and keeping valuable customers/ George S. Day by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Free Press, 1999
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 D 33.

14.
Service quality: new directions in theory and practice/ edited by Roland T. Rust and Richard L. Oliver by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London: SAGE, c1994
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 Se 69.

15.
Emotion marketing : the hallmark way of winning customers for life/ Scott Robinett and Claire Brand with Vicki Lenz; [foreword by Don Hall] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, 2004
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 R 552.

16.
The golden apple : how to grow opportunity and harvest success/ Kathy Aaronson by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Hoboken, N.J. : John Wiley, c 2006
Availability: Items available for loan: National Library of India (1)Call number: E 658.85 Aa 75.

17.
The ten demandments : rules to live by in the age of the demanding consumer/ Kelly Mooney with Laura Bergheim by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: New Delhi : Tata McGraw-Hill Education, 2003
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 M 779.

18.
Marketing management/ Rajan Saxena by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education, c2002
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 Sa 97 m(1).

19.
The Seven secrets of service strategy/ Jacques Horovitz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: England: Finanacial Times, 2000
Availability: Items available for loan: National Library of India (1)Call number: E 658 H 785.

20.
The market value process : bridging customer and shareholder value / Alan S. Cleland and Albert V. Bruno by Series: The Jossey-Bass business & management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: San Francisco : Jossey-Bass, c1996
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 C 59.

                                                                           
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