Value-based marketing for bottom-line success : 5 steps to creating customer value/ J. Nicholas De Bonis, Eric W.Balinski, Phil Allen

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Material type: Text

TextLanguage: English Publication details: New York : McGraw-Hill, 2003Description: xix,245p. : ill.; 25cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English Oversized - Main Stack Division	New English Oversized	E/O 658.8 D 34 (Browse shelf(Opens below))		Available		548545

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Includes bibliographical references and index.

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