Taking brand initiative : how companies can align strategy, culture, and identity through corporate branding/ Mary Jo Hatch, Majken Schultz ; foreword by Wally Olins

By:

Contributor(s):

Material type: Text

TextLanguage: English Publication details: San Francisco, Calif. : Jossey-Bass, c2008Description: xxi, 266 p. : ill.; 24 cmISBN:

Subject(s):

DDC classification:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 658.827 H 282 (Browse shelf(Opens below))		Available		PUR000561665ENG

Total holds: 0

Includes bibliographical references and index

There are no comments on this title.

to post a comment.