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1.
Marketing management : readings in operational effectiveness / Stanley J. Shapiro [and] Jean-Charles Chebat by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Harper & Row, 1974
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 Sh 22.

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2.
A twenty-first century guide to Aldersonian marketing thought/ edited by Ben Wooliscroft, Robert D. Tamilia, Stanley J. Shapiro by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Boston : Kluwer Academic, c2006
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 T 918.

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3.
Macromarketing - a global focus : marketing systems, societal development, equity & poverty/ edited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II by Series: SAGE library in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Los Angeles, Calif. : SAGE, 2009
Availability: Items available for loan: National Library of India (4)Call number: E 658.8 M 248, ...

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