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Advertising : mass communication in marketing / James E. Littlefield [and] C. A. Kirkpatrick

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Bombay : Feffer and Simons, c1970Edition: 3rd edDescription: x, 544 p. : ill. (some col.), facsims., maps. ; 24 cmSubject(s): DDC classification:
  • 659.1
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Holdings
Item type Current library Collection Call number Materials specified Status Date due Barcode Item holds
Books Books National Library of India New English Oversized - Main Stack Division New English Oversized E/O 659.1 L 73 (Browse shelf(Opens below)) Available DBA000019612ENG
Total holds: 0

Previous editions by C. A. Kirkpatrick

Includes index

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