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1.
Integrated Marketing Communications [electronic resource] : A Global Brand-Driven Approach / by Philip J. Kitchen, Marwa E. Tourky. by
Edition: 2nd ed. 2022.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2022
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.8.

2.
A reader in marketing communications/ edited by Philip J. Kitchen . . . [et al] by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: London : Routledge, 2005
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.83 R 223.

3.
A reader in marketing communications / edited by Philip J. Kitchen ... [et al.] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Routledge, c2005
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.83 R 223.

                                                                           
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