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1.
Strategic brand management : building, measuring, and managing brand equity/ Kevin Lane Keller by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Prentice-Hall, 2008
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.827 K 283.

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2.
Brand management : the Indian context / Y. L. R. Moorthi by
Edition: Reprint
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida : Vikas publishing house, 2018
Availability: Items available for loan: National Library of India (2)Call number: E 658.82754 M 788, ...

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3.
How to measure and manage your corporate reputation/ Terry Hannington by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Hants, Eng. : Gower, c2004
Availability: Items available for loan: National Library of India (1)Call number: E/O 659.285 H 196.

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4.
Corporate reputations : strategies for developing the corporate brand / Grahame R. Dowling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Kogan Page, 1994
Availability: Items available for loan: National Library of India (1)Call number: E 338.74 D 756.

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