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	1.	Exotic preferences : behavioral economics and human motivation/ George Loewenstein by Loewenstein, George Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: Oxford : The University Press, 2007 Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 L 825. Place hold Request article Save to lists
	2.	The stated preference approach to environmental valuation/ edited by Richard T. Carson by Carson, Richard T [edt] Series: International library of environmental economics and policy Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: Aldershot, Hampshire, Eng. : Ashgate, 2007 Availability: Items available for loan: National Library of India (3)Call number: E/O 333.7 St 29, ... Place hold Request article Save to lists
	3.	Aesthetics in marketing/ Rajat K. Baisya, G. Ganesh Das by Baisya, Rajat K Das, G. Ganesh Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: New Delhi : Response, 2008 Availability: Items available for loan: National Library of India (2)Call number: E 658.8001 B 165, ... Place hold Request article Save to lists
	4.	The foundations of Paul Samuelson's revealed preference theory : a study by the method of rational reconstruction/ Stanley Wong by Wong, Stanley Series: Routledge INEM advances in economic methodology ; v.6 Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: London : Routledge, 2006 Availability: Items available for loan: National Library of India (1)Call number: E 339.47 W 846. Place hold Request article Save to lists
	5.	Consumer-centric category management : how to increase profits by managing categories based on consumer needs/ A C Nielsen with John Karolefski and Al Heller by A C Nielsen company Karolefski, John Heller, Al Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: Hoboken, N.J. : John Wiley, c2006 Availability: Items available for loan: National Library of India (1)Call number: E 658.78 Ac 68. Place hold Request article Save to lists
	6.	No cover image available First-mover advantage : a cross-national comaprison of mature and emerging market consumers' attitude toward pioneer and follower brands / by Tarek T. Mady by Mady, Tarek T University Microfilms International Old Dominion University, 2004 Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Language: English Publication details: Ann Arbor, Mich. : University Microfilms International , 2007 Dissertation note: Thesis(Ph.D) -- Old Dominion University, 2004 Availability: Items available for loan: National Library of India (1)Call number: E 658.8343 M 267. Place hold Request article Save to lists
	7.	Preferences uncertainty and optimality : essays in honor of Leonid Hurwicz / edited by John Somerset Chipman, Daniel McFadden and Marcel K. Richter by Hurwitz, Leonid Chipman, John Somerset [edt] McFadden, Daniel [edt] Richter, Marcel K [edt] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Boulder : Westview Press, 1990 Availability: Items available for loan: National Library of India (1)Call number: E330.155 P912. Place hold Request article Save to lists

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