E-Commerce Industry Chain [electronic resource] : Theory and Practice / by Qinghong Shuai, Zhongjun Li, Yun Zhang.

By:

Shuai, Qinghong [author.]

Contributor(s):

Material type: Text

TextLanguage: English Series: Publication details: Singapore : Springer Nature Singapore : Imprint: Springer, 2023.Edition: 1st ed. 2023Description: IX, 377 p. 143 illus., 90 illus. in color. online resourceISBN:

9789819900435

Subject(s):

DDC classification:

658,872 23

Online resources:

Click Here

Contents:

E-commerce Development Foundation -- E-commerce Development Foundation -- Technical Principles of E-Commerce.-Production Principles of E-Commerce: Supply Side -- Principles of E-commerce Transactions: Distribution Side -- Principles of E-Commerce Circulation -- Principles of E-Commerce Consumption -- E-commerce Channels and Platforms -- Cross-Border E-Commerce -- Summary and Prospect.

Summary: This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode	Item holds
E-Books	National Library of India Online Resource	658,872 (Browse shelf(Opens below))		Available		EBK000045668ENG

Total holds: 0

This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.

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