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International business and culture : challenges in cross-cultural marketing and management / edited by Małgorzata Bartosik-Purgat and Monika Guzek. by Series: Routledge studies in international business and the world economy
Material type: Text Text; Literary form: Not fiction
Publication details: New York, NY : Routledge, 2024
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658/.049.

2.
European consumers in the digital era : implications of technology, media and culture on consumer behavior / edited by Małgorzata Bartosik-Purgat and Nela Filimon. by Series:
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2023; ©2023
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.8/4.

                                                                           
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