The Political Economy of Disney [electronic resource] : The Cultural Capitalism of Hollywood / by Alexandre Bohas.

By:

Bohas, Alexandre

Contributor(s):

SpringerLink (Online service)

Material type: Text

TextLanguage: English Series: Publication details: London : Palgrave Macmillan UK (Imprint), 2016.Description: XIII, 224 p. 3 illus. in color. online resourceISBN:

9781137562388 (ebook: PDF)

Subject(s):

DDC classification:

338.9 23

Online resources:

Click here to access online

Summary: This book sheds new light on the socio-economic impact of multinational corporations. Combining Cultural Studies and International Political Economy, it provides a revealing analysis of the Walt Disney Company, and by extension the wider Hollywood studio system. It does so by examining the cultural and economic forces powering the industry's expansion, the 'civilisation' that Disney disseminates, and the various ways that societies beyond the USA have adopted facets of the Hollywood productions to which they are exposed. Identifying both the strengths and the weaknesses of these transnational firms, it demonstrates the significance of their contribution to American power and predominance.

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India			Available		EBK000028385ENG

Total holds: 0

This book sheds new light on the socio-economic impact of multinational corporations. Combining Cultural Studies and International Political Economy, it provides a revealing analysis of the Walt Disney Company, and by extension the wider Hollywood studio system. It does so by examining the cultural and economic forces powering the industry's expansion, the 'civilisation' that Disney disseminates, and the various ways that societies beyond the USA have adopted facets of the Hollywood productions to which they are exposed. Identifying both the strengths and the weaknesses of these transnational firms, it demonstrates the significance of their contribution to American power and predominance.

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