Communicating Science to the Public [electronic resource] : Opportunities and Challenges for the Asia-Pacific Region / edited by Leo Tan Wee Hin, R. Subramaniam.

Schools -- Promoting science literacy via science journalism: Issues and challenges, Billy McClune, and Ruth Jarman -- Science clubs: An under-utilized tool for promoting science communication activities in schools, M. Shaheed Hartley -- Developing scientific literacy from engaging in science in everyday life: Ideas for science educators, Teo Tang Wee and Lim Kim Yong -- The nature of science kits in affecting change in public attitude towards and understanding of science, Daniel Dickerson and Craig Stewart -- Field trips to industrial establishments: Infinite opportunities for popularizing science, Irene Tan and Charles Chew -- Science centers -- A role for science centers in communicating science - A personal view, Graham Durant -- Science communicators as commercial and social entrepreneurs, Graham Walker -- Assessing science communication effectiveness: Issues in evacuation and measurement, Rod Lamberts and Catherine Rayner -- Universities -- Graduate degree programs in science communication: Educating and training science communicators to work with communities, Nancy Longnecker and Mzamose Gondwe -- Outreach activities by universities as a channel for science communication, Lloyd Spencer Davis -- Role of learned societies in science communication, Leo Tan Wee Hin and R. Subramaniam -- Science Olympiads as vehicles for identifying talent in the sciences: The Singapore experience, Shirley S. L. Lim, Horn-Mun Cheah and Tzi-Sum Andy Hor -- Challenges facing developing countries in the promotion of science communication, Leo Tan Wee Hin and R. Subramaniam -- General communication initiatives -- Web-based channels for science communication, Karen Bultitude -- Science communication through mobile devices, Oum Prakash Sharma -- Café scientfiques, Duncan Dallas -- Television as a medium of science, M. Shamsher Ali.