An introduction to social media marketing [electronic resource] / Alan Charlesworth.
Material type:
TextLanguage: English Publication details: London ; New York : Routledge, 2015.Description: 1 online resource (xxi, 228 p.) : illISBN: - 9780203727836 (ebook : PDF)
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National Library of India | Available | EBK000011322ENG |
Includes bibliographical references and index.
pt. 1. Strategic social media marketing -- pt. 2. Operational social media marketing.
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