The psychology and economics of happiness [electronic resource] : love, life and positive living / Lok Sang Ho.

Includes bibliographical references and index.

1. Introduction to the economics of life -- 2. Love and the economics of love -- 3. The role of culture in household production -- 4. Mental capital and habit formation, with a digression to spiritual capital -- 5. The happiness formula -- 6. Marriage, mental capital and happiness -- 7. More on mental goods : self-actualisation versus vanity -- 8. Insight -- 9. Fortitude -- 10. Engagement : living with a purpose -- 11. Three happinesses and transcendental happiness -- 12. Avoiding regrets and coming to terms with past errors -- 13. Avoiding worries and coming to terms with an uncertain future and negative emotions -- 14. The paradox of choice : more choices and more sophisticated products need not translate into greater happiness -- 15. The holistic perspective on life, successful living and happiness -- 16. Epilogue.