Digital innovations for mass communications [electronic resource] : engaging the user / [edited by] Paul Martin Lester.
Material type:
TextLanguage: English Publication details: New York ; Abingdon, Oxon : Routledge, 2014.Description: 1 online resource (xix, 272 p.) : illISBN: - 9780203071816 (ebook : PDF)
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National Library of India | Available | EBK000010041ENG |
Includes bibliographical references and index.
section 1. Essential knowledge -- section 2. User-generated content -- section 3. Database-generated content -- section 4. Software-driven content -- section 5. Immersive experiences.
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