Service management and marketing: managing the moments of truth in service competition/ Christian Gronroos

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Material type: Text

TextLanguage: English Series: Issues in organization and management seriesPublication details: Lexington, Massachusetts: D.C. Heath, c1990Description: xxii, 298 p.; 22 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 658.8 G 898 (Browse shelf(Opens below))		Available		PUR000517451ENG

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Includes bibliographical references and index

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