Marketing research : measurement & method : a text with cases / Donald S. Tull, Del I. Hawkins

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Material type: Text

TextLanguage: English Series: The Macmillan series in marketingPublication details: New Delhi : Prentice-Hall of India, 1996Edition: 6th edDescription: xviii, 863, 26 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English - Main Stack Division	New English	E 658.83 T 822 m (2) (Browse shelf(Opens below))		Available		DBA000068477ENG

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Includes bibliographical references and index

Glossary : p.1-26

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