Advertising : principles & practice / William Wells, John Burnett [and] Sandra Moriarty

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Material type: Text

TextLanguage: English Publication details: New Delhi : Prentice-Hall of India, c2005Edition: 6th edDescription: xxix, 599 p. : col. ill. ; 28 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode	Item holds
Books	National Library of India New English Oversized - Main Stack Division	New English Oversized	E/O 659.1 W 462 (2) (Browse shelf(Opens below))		Available		DBA000096354ENG

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Includes index

Glossary : p.567-574

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