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81.
Why Customers Would Rather Have a Smartphone than a Car: relationship retailing as an opportunity / Cor Molenaar by Series: Library Edition: Operational Research
Publication details: London : Routledge, 2020
Availability: Items available for loan: National Library of India (1)Call number: R.R.658.8342 M 732.

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82.
The innovation edge: creating strategic breakthroughs using the voice of the customer/ William Barnads and Thomas F. Wallace by Series: Executive breakthrough series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Vermont: Oliver Wight Pub., c1994
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 B 257.

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83.
Keep your customers (and keep them happy)/ Stanley J. Fenvessy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Homewood, Illinois: Dow Jones - Irwin, 1976
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 F 367.

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84.
The outside-in- corporation : how to build a customer-centric organization for breakthrough results/ Barbara E. Bund by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, 2006
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 B 882.

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85.
One customer, divisible : linking customer insight to loyalty and advocacy behavior / Michael W. Lowenstein by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Australia : Thomson, c2005
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 L 952.

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86.
Working with microsoft dynamics CRM 3.0/ Mike Snyder, Jim Steger by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Prentice-Hall, 2006
Availability: Items available for loan: National Library of India (1)Call number: E 658.812028553 Sn 92.

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87.
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Master data management and customer data integration for a global enterprise/ Alex Berson, Lawrence Dubov by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education, c2007
Availability: Items available for loan: National Library of India (1)Call number: E 658.8120285574 B 46.

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88.
Working with microsoft dynamics CRM 4.0/ Jim Steger, Mike Snyder by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Prentice-Hall, 2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.812028553 St 32.

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89.
9 brand shaastras : nine successful brand strategies to build winning brands/ Jagdeep Kapoor by
Material type: Continuing resource Continuing resource; Format: print
Language: English
Publication details: New Delhi : Response Books, c2004
Availability: Items available for loan: National Library of India (1)Call number: E 658.827 K 141 j.

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90.
Principles of customer relationship management/ Roger J. Baran, Robert J. Galka, Daniel P. Strunk by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Australia : Thomson, c2008
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.812 B 231.

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91.
No cover image available
Handling customer complaints : in-house and third party strategies : a federal trade commission manual for businesses / by Lemuel Dowdy, Jill Goodrich-Mahoney [and] Kerry Stoebner by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Washington, D. C. : United States Government Printing Office, 1980
Availability: Items available for loan: National Library of India (1)Call number: U.S 658.812 D 753.

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92.
TRM : total relationship management/ Mosad Zineldin by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Overseas, 2006
Availability: Items available for loan: National Library of India (1)Call number: E 338.658 Z 67.

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93.
Advertising, Brands and Consumer Behaviour : the Indian context / S. Ramesh Kumar, Anup Krishnamurthy by
Publication details: Noida : Pearson India Education Services, c2024
Availability: Items available for loan: National Library of India (1)Call number: E 658.83420954 K 96.

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94.
Measuring the Impact of Online Media on Consumers, Businesses and Society [electronic resource] / by Kejo Starosta. by Series: Sustainable Management, Wertschöpfung und Effizienz
Edition: 1st ed. 2022.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2022
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.812.

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95.
Organisational schizophrenia : impact on customer service quality/ Gopal K. Gureja by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : SAGE, 2013
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 G 961 c.

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96.
Profitable customer engagement : concepts, metrics, and strategies / V. Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.812 K 96.

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97.
Principles of customer relationship management / Roger J. Baran, Robert J. Galka [and] Daniel P. Strunk by
Edition: Student ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Mason, Ohio : Thomson/South-Western, c2008
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.812 B 231.

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98.
Once a customer, always a customer : how to deliver customer service that creates customers for life/ Chris Daffy by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Bhopal : Indra Pub. House, 2010
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 D 131.

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99.
Customer value investment : formula for sustained business success/ Gautam Mahajan by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: New Delhi : Response, 2008
Availability: Items available for loan: National Library of India (1)Call number: E 658.812 M 277.

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100.
Marketing management : a customer - centric approach / by Fred Selnes and Even J. Lanseng by
Language: English
Publication details: London : Sage, 2025
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 Se 49.

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