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141.
Contemporary Trends in Marketing [electronic resource] : Problems, Processes and Prospects / edited by Aarti Saini, Justin Paul, Satyanarayana Parayitam. by Series:
Edition: 1st ed. 2023.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Cham : Springer Nature Switzerland : Imprint: Palgrave Macmillan, 2023
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.8.

142.
European consumers in the digital era : implications of technology, media and culture on consumer behavior / edited by Małgorzata Bartosik-Purgat and Nela Filimon. by Series:
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Abingdon, Oxon ; New York, NY : Routledge, 2023; ©2023
Online resources:
Availability: Items available for loan: National Library of India (1)Call number: 658.8/4.

143.
Consumer psychology for marketing / Gordon R. Foxall and Ronald E. Goldsmith by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Routledge, 1994
Availability: Items available for loan: National Library of India (1)Call number: E/O 658.8 F 835.

144.
The next economy: will you know where your customers are?/ Elliott Ettenberg by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education, c2002
Availability: Items available for loan: National Library of India (1)Call number: E 658.8 Et 75.

145.
Consumer bahavior and managerial decision making/ Frank R. Kardes by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Prentice-Hall of India, 2002
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 K 145.

146.
The collected scientific paper of Paul A. Samuelson / edited by Joseph E. Stiglitz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Massachusetts : M.I.T Press, 1964-
Availability: Items available for loan: National Library of India (7)Call number: E330.81 Sa49, ...

147.
The semiotics of consumption : interpreting symbolic consumer behavior in popular culture and works of art / by Morris B. Holbrook [and] Elizabeth C. Hirschman by Series: Approaches to semiotics ; 110
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Berlin : Mouton de Gruyter, 1993
Availability: Items available for loan: National Library of India (1)Call number: E 302.2 H 712.

148.
Quick survey of availability and sale of controlled cloth in 32 urban towns / Government of India by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi : Controller of Publication, 1978
Availability: Items available for loan: National Library of India (1)Call number: GP 339.47 In2.

149.
Market research report : world prices of power and electrical equipment / Market Research Cell Statistics Directorate, Directorate General of Supplies and Disposals by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi : Manager of Publications , 1966-1967
Availability: Items available for loan: National Library of India (2)Call number: GP 658.83 In2, ...

150.
Consumer behaviour and organised retailing / Nitu Saxena by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Regal Pub., c 2013
Availability: Items available for loan: National Library of India (1)Call number: E 658.83420954 Sa 97.

151.
Handbook of marketing scales [electronic resource] : multi-item measures for marketing and consumer behavior research. by
Edition: 3rd ed. / [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Los Angeles, [Calif.] ; London : SAGE, 2011
Online resources:
Availability: Items available for loan: National Library of India (1).

152.
HANDBOOK OF SOCIAL MEDIA IN EDUCATION, CONSUMER BEHAVIOR AND POLITICS. Volume I / edited by Vladlena Benson.
Material type: Text Text; Literary form: Not fiction
Publisher: [Place of publication not identified] : Academic Press, 2023
Online resources:
Availability: Items available for loan: (1)Call number: 302.231.

153.
Consumer decision- making/ Pavleen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Deep & Deep, 2006
Availability: Items available for loan: National Library of India (1)Call number: E 658.72 P 289.

154.
Market Research Report : world prices of contruction machinery / Market Research Cell, Statistics Directorate, Directorate General of Supplies and Disposals by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Govt. of Indian Press , 1966
Availability: Items available for loan: National Library of India (1)Call number: GP 658.83 In2.

155.
Consumer behaviour / Ravi Jyee, Avinash Chiranjeev by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Jnanada Prakashan ; in association with Confederation of Indian Universities, 2016
Availability: Items available for loan: National Library of India (1)Call number: E 658.8342 J 991.

156.
The Cambridge Handbook of Psychology and Economic Behaviour [electronic resource]. / Edited by Alan Lewis. by
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Cambridge : The University Press, 2012
Online resources:
Availability: Items available for loan: National Library of India (1).

157.
The unmanageable consumer [electronic resource] / Yiannis Gabriel and Tim Lang. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic ; Literary form: Not fiction
Language: English
Publication details: Thousand Oaks, Calif. ; London : SAGE, c2006
Online resources:
Availability: Items available for loan: National Library of India (1).

158.
The unmanageable consumer : contemporary consumption and its fragmentations / Yiannis Gabriel and Tim Lang by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : SAGE, 1995
Availability: Items available for loan: National Library of India (1)Call number: E 339 G 114.

159.
Critical marketing studies/ edited by Mark Tadajewski and Pauline Maclaran by Series: SAGE library of marketing
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Language: English
Publication details: Los Angeles, Calif. : SAGE, 2009
Availability: Items available for loan: National Library of India (3)Call number: E/O 658.8 C 869, ...

160.
Distribution of consumergoods in rural areas / by S. B. Rao by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Pune : Pushpak Prakashan, 1979
Availability: Items available for loan: National Library of India (1)Call number: GP 339.47 R18.

                                                                           
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