Gupta, Vipin <br/><br/>
Business policy and strategic management :  concepts and application/ 
Vipin Gupta, Kamala Gollakota, R. Srinivasan 
 - New Delhi :  Prentice-Hall,  2005 
 - xx, 611 p. :  map ;  24 cm. 
<br/><br/>Include bibliographical references and index. 
<br/><br/><label>ISBN: </label>8120328620 (pbk)  Rs.350.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>Companies management techniques
<br/><br/><label>Dewey Class. No.: </label>658.4