Arora, Sangeeta <br/><br/>
Marketing of financial services / 
Sangeeta Arora 
 - New Delhi :  Deep & Deep Pub.,  c2005 
 - xiii, 221 p. ;  21 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>8176296538  Rs. 500.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Financial services industry--Marketing<br/>Bank marketing
<br/><br/><label>Dewey Class. No.: </label>332.10688