Kapoor, D. C. <br/><br/>
Marketing and sales management :   marketing, sales, advertising, research methodology and marketing information-system / 
D. C. Kapoor 
 - New Delhi :  S. Chand,  2004 
 - xix, 423 p. ;  24 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>8121924308 (pbk.)  Rs. 200.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8