Contemporary trends in business research / 
edited by R. Nandagopal [and] R. Krishnaveni 
 - New Delhi :  Allied Publishers,  c2004 
 - x, 332 p. ;  25 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>8177646990  Rs.90.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business--Research<br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>650.073