TY - BOOK AU - Earls,Gerard AU - Forsyth,Patrick TI - Making marketing work: a step by step guide for new businesses SN - 8185814422 (pbk.) U1 - 658.8 PY - 1994/// CY - New Delhi PB - Wheeler Pub. KW - Industrial marketing KW - Management KW - Marketing research KW - Marketing N1 - Includes index ER -