TY  - BOOK
AU  - Ravikumar,D.
TI  - Customer relationship management
SN  - 9789380024264 (pbk.)
U1  - 658.812 
PY  - 2008///
CY  - Erode
PB  - Pallavi Pubs.
KW  - Customer relations
KW  - Management
KW  - Relationship marketing
ER  -