TY  - BOOK
AU  - Hasan,Khalid
AU  - Anwar,Syed Ferhat
AU  - Dholakia,Ruby Roy
TI  - Marketing practices in developing economy: cases from South Asia 
SN  - 9788120337824 (pbk.)
U1  - 332.10688 
PY  - 2009///
CY  - New Delhi
PB  - PHI Learning
KW  - Financial services industry
KW  - Marketing
KW  - Bank marketing
N1  - Bibliography : p.307-308
ER  -