TY  - BOOK
AU  - Suki,Norazah Mohd
TI  - Handbook of research on leveraging consumer psychology for effective customer engagement
SN  - 9781522507468
U1  - 658.8342 23
PY  - 2017///
CY  - Hershey, Pa.
PB  - Business Science Reference
KW  - Consumer behavior
KW  - Customer relations
KW  - Marketing research
N1  - Includes bibliographical references and index
ER  -