Kotler, Philip <br/><br/>
Principles of Marketing / 
Philip Kotler, Gary Armstrong 
 - 11th ed. 
 - New Delhi :  Prentice-Hall of India,  2005 
 - xx, 650 p ;  28 cm. 
<br/><br/> Glossary : p. g1-g10 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>8120328256 :  Rs. 525.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.8