TY  - BOOK
AU  - Jampala,Rajesh C.
TI  - Advertising-sales promotion and distribution: (text and cases) 
SN  - 9788190889230 (pbk.)
U1  - 659.1 
PY  - 2009///
CY  - Machilipatnam (A.P.)
PB  - Duvvuri Pub.
KW  - Advertising
KW  - Retail trade
ER  -