TY  - BOOK
AU  - Beri,G.C.
TI  - Marketing research
SN  - 9781259004902 (pbk)
U1  - 658.835 22
PY  - 2013///
CY  - New Delhi
PB  - McGraw-Hill Education
KW  - Marketing research
N1  - Glossary : p. 598-609; Includes bibliographical references and index
ER  -