TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickland,A.J.
AU  - Gamble,John E.
TI  - Crafting and executing strategy: the quest for competitive advantage : concepts and cases
SN  - 0070599866
U1  - 658.4012 22
PY  - 2005///
CY  - New Delhi
PB  - Tata McGraw-Hill Education
KW  - Strategic planning
KW  - Case studies
N1  - Includes index
ER  -