Gupta, Vipin <br/><br/>
Business policy and strategic management :  concepts and applications/ 
Vipin Gupta, Kamala Gollakota, R. Srinivasan 
 - New Delhi :  Prentice-Hall of India,  2005 
 - xx, 611 p. :  ill.;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>8120328620(pbk)  Rs.350.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning<br/>Busines planning<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.401