Isaac, Jayant <br/><br/>
Marketing of services :  for Master of Business Administration [M.B.A.] / 
Jayant Isaac 
 - Delhi :  Gully Baba Pub. House,  2012 
 - 272 p.:  ill. ;  22 cm. 
 - MS-65 .
<br/><br/><label>ISBN: </label>9789381690864 (pbk.)  Rs.160.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Professions--Marketing<br/>Service industries--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8